Privacy Policy

Effective Date: July 2019
Last Updated: 18th of September 2025

1. Who We Are

ADSCALIO LTD ("ADSCALIO", "we", "us", or "our") is a digital marketing agency that helps businesses scale across major advertising platforms like Meta, Google, TikTok, Snapchat, Taboola, Bing, and others through strategic consulting, campaign management, and optimization services.

We take your privacy seriously and are committed to protecting your personal and business data in compliance with global privacy laws, including the GDPR, CCPA, and other applicable standards.

2. Information We Collect

We collect information necessary to operate our services, deliver marketing solutions, ensure compliance, and improve user experience. This includes:

a) Personally Identifiable Information (PII)

  • Full name
  • Email address
  • Phone number
  • Company/business information
  • Billing address

b) Business & Advertising Information

  • Advertising budget and spend volume
  • Platforms used and campaign data
  • Marketing objectives, target audiences, and campaign performance
  • Platform account structures and access permissions

c) Technical & Usage Information

  • Device type, browser, IP address
  • Website usage data, session behavior, feature usage
  • Cookie and session IDs

d) Financial & Verification Information

  • Transaction records and payment information
  • Identity verification data (e.g. business documents, compliance checks)
  • Billing and invoicing records

3. How We Use Your Information

We use your data to:

  • Provide digital marketing and advertising services
  • Offer strategic and compliance consulting
  • Manage billing, subscriptions, and refunds
  • Detect fraud, abuse, or prohibited behavior
  • Improve service quality through analytics and feedback
  • Deliver support, onboarding, and operational notifications
  • Fulfill legal or regulatory obligations

4. Legal Basis for Processing

If you are located in the European Union or another regulated region, we process your data based on one or more of the following legal bases:

  • Performance of a contract (to deliver services you've requested)
  • Legitimate interest (improving service performance, fraud prevention)
  • Legal obligation (verifying identity, financial compliance)
  • Consent (for analytics, cookies, or optional email communications)

5. Data Sharing & Third Parties

We never sell your data. We only share data with trusted third-party service providers essential to our operations:

  • Payment processors – for secure payment processing
  • Google Analytics – for website performance and behavior tracking
  • Business verification providers – for KYC, identity, or compliance checks
  • Communication tools – to communicate with you (email, support)
  • Advertising platforms – to manage and optimize your campaigns

All vendors adhere to strict data protection protocols. Data is only shared on a need-to-know basis under signed agreements or privacy-safe APIs.

6. Cookies & Tracking

We use cookies and similar technologies to:

  • Authenticate user sessions
  • Measure website feature usage
  • Analyze performance
  • Improve the user interface

You can manage cookies via your browser settings or opt out using tools like Google Analytics Opt-out Browser Add-on.

7. Data Retention

We retain user data only for as long as necessary to:

  • Deliver services
  • Fulfill contractual or legal obligations
  • Resolve disputes or fraud
  • Maintain service logs and reporting integrity

Inactive user data is archived and eventually deleted based on internal data lifecycle policies.

8. Your Rights

Depending on your jurisdiction (e.g., GDPR in the EU, CCPA in California), you may have rights to:

  • Access or receive a copy of your data
  • Correct or update your personal information
  • Request deletion ("Right to be Forgotten")
  • Object to processing or request restriction
  • Lodge a complaint with a supervisory authority

To exercise your rights, email us at: privacy@adscalio.com

9. International Data Transfers

Because we operate globally, your data may be transferred outside of your country (including the US or UK) to trusted processors. These transfers are protected by appropriate legal safeguards such as Standard Contractual Clauses (SCCs) or equivalent agreements.

10. Data Security

We maintain industry-standard technical and organizational safeguards including:

  • Encrypted data transmission (TLS/SSL)
  • Secure access controls
  • Role-based permissions
  • Incident monitoring and internal auditing
  • Secure data storage infrastructure

Despite our efforts, no system is 100% immune from breaches. You use our services at your own risk but with full transparency of our security practices.

11. Children's Privacy

Our services are not intended for use by children under 18. We do not knowingly collect data from minors. If you believe we have, please contact us immediately for removal.

12. Updates to this Policy

We may update this Privacy Policy from time to time to reflect changes in law, service features, or data practices. Major changes will be communicated via email or website notice.

You are responsible for reviewing the most current version. Continued use of our services signifies your acceptance.

13. Contact Us

For any privacy-related questions, requests, or concerns, please contact:

ADSCALIO LTD

📧 agency@adscalio.com

Website: www.adscalio.com